According to a new study by Cornell University, airplane noise makes tomato more tasty because of umami.
Umami is a Japanese scientific term describing the sweet, savory taste of amino acids such as glutamate in foods like tomato juice. 85 decibels make your taste bud's best buds.
“Our study confirmed that in an environment of loud noise, our sense of taste is compromised. Interestingly, this was specific to sweet and umami tastes, with sweet taste inhibited and umami taste significantly enhanced,” said Robin Dando, assistant professor of food science. “The multisensory properties of the environment where we consume our food can alter our perception of the foods we eat.”
This is why people may be craving tomato juice or Bloody Mary's while traveling sky high!