Originating from Voorhees, NJ, Savannah Britt is the world’s youngest magazine publisher and founder of GP & Britt Public Relations. As a teen, she cultivated herself as a well connected publicist who is now “famous for making other people famous”.
Savannah Britt attended Rutgers University and graduated with degrees in communication and political science. According to the public relations guru, “college was definitely helpful in advancing my career, but I always tell people that experience both inside and outside the classroom were important. When I was 9 years old, I was hired as a paid children’s book reviewer at a news outlet called Kitchen Table News. When the newspaper folded, I started my own magazine. Freshmen year of college, I folded my publication and decided to jump into public relations. My first client was a styling client, Milyn Jensen. Jensen was coming off of Justin Bieber gossip and joining the cast of Bad Girls Club. Working with her and helping her shape her image was my first foot into the public relations world”.
HYPEFRESH had the pleasure of interviewing Savannah Britt to discuss how she became a major component in the entertainment industry and how she has successfully been attributed to making other people famous. Read Below!
Q: As the worlds youngest magazine publisher in the world, out of all the projects you’ve worked on, or from those you’ve helped, which would be the most memorable one?
A: Wow, this is a toughy! I’ve worked on some many memorable projects. Looking back on my publishing career, I’d have to say I enjoyed my ability to build a ground-up buzz. I built up a strong reputation as a tastemaker, in my local community and the bigger scale fashion community, through throwing different events like fashion shows and parties.
Q: Many people may also find it shockingly amazing that you published your own magazine at age 11, how did this happen!?
A: I’ve always loved writing. When I was 9 years old, I was hired as a paid children’s book reviewer at a news outlet called Kitchen Table News. Eventually the paper folded, and I was left unemployed! I had writer’s itch, so naturally my next step was to start my own publication.
Q: In terms, of your online and print platform, Girlpez, what are your future plans for it?
A: I folded my publication freshmen year of college, so I’m no longer in the publishing world. My passion for journalism will never die though. Currently, I’m a content contributor for Boi-1da.com. I’m sure that somewhere down the line I’ll relaunch a publication.
Q: What big projects are you currently working on now?
A: I’m spearheading Pelle Pelle’s fall/winter lifestyle content at the moment. I’m also in the process of launching my lifestyle website, SavannahBritt.com. It drops this week so stay tuned!
Q: Being a double minority, as a black woman, what advice would you give to other young ladies who aspire to get involved or have an influence on the music or fashion industry?
A: I encourage woman alike to do their research. Whatever trade or area you are interested in, do your research. The Internet is a great tool to access the information that you need. Additionally, seek out a mentor. I have several mentors. Mentors are essential, because it’s important to have a seasoned professional or ear that can share legitimate insight and advice.
Q: Who are some of the artist you’ve worked with and how did you help them?
A: I’ve worked with Fat Joe, Madeintyo, Lil Yachty, Ryan Leslie, Iamsu!, Casey Veggies, and lmore. I’ve done everything from digital strategy, to event management, to product launches--the list goes on.
Q: As mentioned in your twitter bio, “I’m famous for making people famous”, in the world of PR, how do you make someone else famous?
A: Making someone famous is wide-ranging. Generally, it comes down to how you can up a client’s visibility. With that being said, every client requires a different approach. I’m constantly doing an array of different things to help clients with visibility. Sometimes it means booking a client for an appearance at New York Fashion Week. Other times, it means sitting in front of my computer all day and getting in contact with different editors. Whatever it may be, it requires lots of planning and execution.
Q: From attending events such as the MTV Video Music Awards, NBA All Star Weekend, Vans Warped Tour, Made in America Festival, Fashion Week and others, what were some of your most highlighted experiences?
A: It’s probably a tie between sitting ten feet from Drake at the MTV Video Music Awards, or meeting Bill Clinton backstage at Made in America Festival!
Q: How did you get involved with Teen Vogue?
A: Being the eager teen that I was, I somehow found the editor-in-chief of Teen Vogue’s contact information. I sent her a copy of my magazine, and the rest was history.
Q: What would you say was the biggest hardship you’ve faced, and how did it help you grow?
A: It’s definitely hard being a female in a male-dominated industry. I’ve literally grown up in this industry, having been at it since age 12. It can be hard dealing with the sexism that comes with it, but every experience is educational. The best way to combat sexism is walking into every room with the right credentials and carrying yourself with respect. Knowledge and respect are a deadly combo.
Q: Growing up, who were your biggest role models or people who inspired you?
A: I’ve been inspired by so many different people: Martin Luther King Jr, Oprah Winfrey, Madame CJ Walker, Amy Astley, and J.K. Rowling.